We use the following cookies on our website:
| Name | Provider | Provider | Domain | Purpose | Duration | Type | Is Third-party |
| AEC | .google.com | Ensures that requests within a browsing session are made by the user, and not by other sites. These cookies prevent malicious sites from acting on behalf of a user without that user's knowledge. | 6 months | Security | Yes | ||
| APISID | .google.com | Personalizes Google ads on websites based on recent searches and interactions. | Advertising | Yes | |||
| DV | www.google.com | To provide ad delivery or retargeting. | Advertising | Yes | |||
| HSID | .google.com | Google Analytics customisation cookie. Used by the Google + 1 sharing button and is required to link content to your Google 1+ account. | 2 years | Advertising | Yes | ||
| NID | .google.com | Used to play YouTube videos embedded on the website. | 6 months (potentially more) | Security, Analytics, Functionality, Advertising | Yes | ||
| SAPISID | .google.com | Google collects visitor information for videos hosted by YouTube on maps integrated with Google Maps. | Advertising | Yes | |||
| SID | .google.com | Google Analytics customisation cookie. Used by the Google + 1 sharing button and is required to link content to your Google 1+ account. | Advertising | Yes | |||
| SIDCC | .google.com | To provide the identification of trusted web traffic. | Security | Yes | |||
| SSID | .google.com | Used to play YouTube videos embedded on the website. | Security, Analytics, Functionality, Advertising | Yes | |||
| __Secure-1PAPISID | .google.com | Targeting cookie. Used by for targeting purposes to build a profile of the website visitor’s interests in order to show relevant & personalised Google advertising. | Advertising | Yes | |||
| __Secure-1PSID | .google.com | Builds a profile of website visitor interests to show relevant and personalized ads through retargeting. | Advertising | Yes | |||
| __Secure-1PSIDCC | .google.com | Builds a profile of website visitor interests to show relevant and personalized ads through retargeting. | Advertising | Yes | |||
| __Secure-1PSIDTS | .google.com | Collects information about your interactions with Google services and ads. | Advertising | Yes | |||
| __Secure-3PAPISID | .google.com | Builds a profile of website visitor interests to show relevant and personalized ads through retargeting. | Advertising | Yes | |||
| __Secure-3PSID | .google.com | Builds a profile of website visitor interests to show relevant and personalized ads through retargeting. | Advertising | Yes | |||
| __Secure-3PSIDCC | .google.com | Builds a profile of website visitor interests to show relevant and personalized ads through retargeting. | Advertising | Yes | |||
| __Secure-3PSIDTS | .google.com | Collects information about your interactions with Google services and ads. It is used to measure advertising effectiveness and deliver personalised content based on your interests. | Advertising | Yes | |||
| __hs_cookie_cat_pref | HubSpot | .hubspot.com | This cookie is used to record the categories a visitor consented to. It contains data on the consented categories. | 6 months | Necessary, Functionality | Yes | |
| __hssc | HubSpot | .writerstoolbox.com | This cookie keeps track of sessions. It is used to determine if HubSpot should increment the session number and timestamps in the __hstc cookie. It contains the domain, viewCount (increments each pageView in a session), and session start timestamp. | 30 minutes | Analytics | No | |
| __hssrc | HubSpot | .hubspot.com | Whenever HubSpot changes the session cookie, this cookie is also set to determine if the visitor has restarted their browser. If this cookie does not exist when HubSpot manages cookies, it is considered a new session. It contains the value "1" when present, and expires at the end of the session. | Session | Analytics | Yes | |
| __hstc | HubSpot | .hubspot.com | The main cookie for tracking visitors. It contains the domain, hubspotutk, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session). | 6 months | Analytics | Yes | |
| _cfuvid | CloudFlare | .hubspot.com, .hsforms.com | This cookie is set by HubSpot’s CDN provider because of their rate limiting policies. It expires at the end of the session. Learn more about Cloudflare cookies. | Session | Necessary, Security | Yes | |
| _clck | Microsoft Clarity | .writerstoolbox.com | To store a unique user ID. | 1 year | Advertising | No | |
| _clsk | Microsoft Clarity | .writerstoolbox.com | To store and combine pageviews by a user into a single session recording. | 1 day | Analytics | No | |
| _conv_r | HubSpot | .hubspot.com | This cookie holds the referral data for the current visitor. This is overwritten each time a visitor comes from a new referrer. | 4 months | Analytics | Yes | |
| _fbp | .writerstoolbox.com | To store and track visits across websites. | Advertising | No | |||
| _ga | .hubspot.com | To store and count page views. | Analytics | Yes | |||
| _ga_4ZJMXKH18Y | .writerstoolbox.com | Used by Google Analytics 4 to persist session state. | Analytics | No | |||
| _gcl_au | .hubspot.com | To store and track conversions. | Advertising | Yes | |||
| _gid | .hubspot.com | To store and count pageviews. | Analytics | Yes | |||
| _hjSessionUser_204526 | Hotjar | .hubspot.com | To analyse website traffic, tailor content and advertisements, and improve our services. | Advertising, Analytics | Yes | ||
| _hjSession_204526 | HubSpot | .hubspot.com | Holds current session data. | Analytics | Yes | ||
| _tt_enable_cookie | TikTok | .tiktok.com | We use TikTok to market ourselves using the TikTok cookie that collects data about behaviour and purchases on our website and to measure the effect of our advertising. This tracking is used to evaluate and measure how different campaigns and marketing strategies perform on TikTok. Used to identify a visitor. | Advertising | Yes | ||
| _ttp | TikTok | .tiktok.com | Utilized by websites integrating TikTok’s advertising services. It plays a crucial role in enhancing and personalizing the advertising experience for users on the platform. | 13 months | Advertising | Yes | |
| csrf.app | Zentreasury | .hubspot.com | Helps prevent Cross-Site Request Forgery (CSRF) attacks. | Necessary, Security | Yes | ||
| hs_c2l | HubSpot | .hubspot.com | HubSpot Authentication | Functionality | Yes | ||
| hs_login_email | HubSpot | .hubspot.com | Stores the email address of the user who has logged into HubSpot. | Analytics | Yes | ||
| hubspotapi | HubSpot | .hubspot.com | This cookie allows the user to access the app with the correct permissions | Cookie itself short-lives at 5 minutes, but the authorization will persist for 28 days if "remember me" is checked, or for 7 days if not checked. | Functionality | Yes | |
| hubspotapi-csrf | HubSpot | .hubspot.com | This is used for CSRF prevention - preventing third party websites from accessing your data. | 1 year | Necessary, Security | Yes | |
| hubspotapi-prefs | HubSpot | .hubspot.com | This is used with the hubspotapi cookie to remember whether the user checked the "remember me" box (controls the expiration of the main cookie's authentication). Expires after a year. | 1 year | Functionality | Yes | |
| Supports Cloudflare Bot Management.E41 | HubSpot | .hubspot.com | To store and track a visitor's identity. | Advertising | Yes | ||
| __cf_bm | CloudFlare | .hubspot.com, .hsforms.com, .fonts.net | Supports Cloudflare Bot Management. | Necessary, Security | Yes | ||
| ANONCHK | Microsoft Clarity | .c.clarity.ms | Indicates whether MUID is transferred to ANID, a cookie used for advertising. Clarity doesn't use ANID and so this is always set to 0. | Advertising | Yes | ||
| CLID | Microsoft Clarity | www.clarity.ms | Identifies the first-time Clarity saw this user on any site using Clarity. | Analytics | Yes | ||
| MUID | Microsoft Clarity | .clarity.ms, .bing.com | Identifies unique web browsers visiting Microsoft sites. These cookies are used for advertising, site analytics, and other operational purposes. | Advertising, Analytics | Yes | ||
| MR | Microsoft Clarity | .c.bing.com | Indicates whether to refresh MUID. | Analytics | Yes | ||
| SM | Microsoft Clarity | .c.clarity.ms | Used in synchronizing the MUID across Microsoft domains. | Session | Necessary, Analytics | Yes | |
| SRM_B | Microsoft Clarity | .c.bing.com | This cookie identifies unique web browsers visiting Microsoft sites. These cookies are used for advertising, site analytics, and other operational purposes. | Advertising, Analytics | Yes | ||
| __cfruid | CloudFlare | .hs-sites.com | This cookie is set by HubSpot’s Content Delivery Network (CDN) provider in connection with their rate-limiting policies. | Session | Functionality | Yes | |
| test_cookie | .doubleclick.net | The test_cookie is set by doubleclick.net and is used to determine if the user's browser supports cookies. | 15 minutes | Advertising | Yes | ||
| YSC | YouTube | .youtube.com | Register unique IDs and keep statistics on which videos users have viewed from YouTube. | Functionality | Yes | ||
| bcookie | .linkedin.com | Cookie from LinkedIn used by share buttons and advertising tags. | 1 year | Advertising | Yes | ||
| IDE | .doubleclick.net | Cookie from Double Click (Google) which helps us to analyze and optimize our advertising campaigns. | 13 months EEA UK, 24 months elsewhere | Advertising | Yes | ||
| lastExternalReferrer | Writer's Toolbox | writerstoolbox.com | This item is used to determine the origin of your visit. | Advertising | Yes | ||
| lastExternalReferrerTime | Writer's Toolbox | writerstoolbox.com | This item is used for visitor evaluation. | Advertising | Yes | ||
| li_gc | .linkedin.com | This is a cookie from LinkedIn and is used for storing visitors' consent regarding the use of cookies for non-essential purposes. | 6 months | Functionality | Yes | ||
| lidc | .linkedin.com | Cookie from LinkedIn used by share buttons and advertising tags. | 24 hours | Advertising | Yes | ||
| VISITOR_INFO1_LIVE | YouTube | .youtube.com | This cookie allows YouTube to check bandwidth usage. | Functionality | Yes | ||
| VISITOR_PRIVACY_METADATA | YouTube | .youtube.com | This cookie is used to track and enrich the users privacy settings on Youtube. | Advertising | Yes | ||
| YSC | YouTube | .youtube.com | Register unique IDs and keep statistics on which videos users have viewed from YouTube. | Session | Yes |